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My story

Crafting ideas, asking the right questions and building brands. Making sure the products are well designed and produced is exactly what makes me happy.

And why keep that magic to myself.

With over 18 years of experience in product design, small leather goods and the eyewear industry at several larger players, I feel i can make a difference.

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Make it stand out

Lauren van der Kolk

Lauren van der Kolk has over 18 years of international experience in the design industry. As a former Design director she has experience in setting up and managing creative, and multidisciplinary teams.

Her management skills include giving fair and critical feedback to the team, leading off-sites, and motivating the team to get the very best out of each team member. As a design leader, Lauren is very detail-oriented, with a great eye for the balance in designs. She's knowledgeable about the design, technical development & production process

Beyond her design & management skills, Lauren’s positive attitude and her abundance of energy make her a pleasure to work with. This kept everyone’s spirits high and created a great atmosphere amongst the team. Lauren is a real people's person, who understands feelings & needs very well.